Cold Plunge & Sauna Statistics

Comprehensive data and insights about the cold plunge and sauna industry in the United States.

Download Venue Data (CSV)
5,273
Total Venues
50
States
2,133
Cities
8,208
Total Services

Service Type Breakdown

🔆
4,945
Infrared Saunas
❄️
1,172
Cold Plunge Facilities
🔥
2,090
Traditional Saunas
🚐
1
Mobile Saunas

Chain Statistics

1,769
Chain Venues
3,504
Independent Venues
26
Unique Chains

Top Chains by Venue Count

1
HOTWORX
426
2
Palm Beach Tan
332
3
Restore Hyper Wellness
202
4
24 Hour Fitness
181
5
YMCA
103
6
Perspire Sauna Studio
88
7
Life Time Fitness
83
8
beem
73
9
Onelife Fitness
43
10
Chuze Fitness
39
11
Sundays Sun Spa Wellness
27
12
Lifetime Fitness
26
13
iCRYO
24
14
Fitness Connection
18
15
SweatHouz
17

Top Cities by Venue Count

Average venues per city: 2.5
1
Denver
Colorado
70
2
Houston
Texas
52
3
New York
New York
50
4
San Diego
California
47
5
Austin
Texas
43
6
Portland
Oregon
38
7
Chicago
Illinois
33
8
Los Angeles
California
30
9
Seattle
Washington
29
10
Nashville
Tennessee
28
11
Brooklyn
New York
28
12
Charlotte
North Carolina
27
13
Las Vegas
Nevada
27
14
Dallas
Texas
26
15
24
16
23
17
Atlanta
Georgia
23
18
22
19
Naples
Florida
20
20
Tampa
Florida
20
21
Philadelphia
Pennsylvania
20
22
El Paso
Texas
19
23
Phoenix
Arizona
19
24
19
25
San Francisco
California
19

Top 10 States by Venue Count

1
California
663
2
Texas
512
3
Florida
405
4
New York
229
5
Colorado
191
6
Virginia
170
7
Massachusetts
160
8
Minnesota
160
9
Illinois
159
10
Georgia
145

Industry Insights

The cold plunge and sauna industry continues to grow rapidly across the United States, with venues offering a variety of wellness experiences including infrared saunas, traditional saunas, mobile sauna services, and cold plunge facilities.

Our database tracks 5,273 verified venues across 50 states and 2,133 cities, providing comprehensive coverage of the wellness industry.

The most popular service types are infrared saunas, followed by cold plunge facilities.